When Groupon came up with an idea that would act as marketing for both the company and newly releasing Happy New Year, we set up campaign that set the internet aflame. Groupon would allow users to learn the tricks of the trade with online acting and dance classes hosted by none other than the King of Bollywood Shah Rukh Khan and Director and Choreographer Farah Khan. Auditions were set up across the country and the winner would get a cameo role alongside the entire cast of Happy New Year including Deepika Padukone, Abhishek Bachchan, Boman Irani and Sonu Sood.